April 9, 2022
When the first wave of Covid-19 hit Hong Kong in early 2020 none of us knew how far this pandemic would spread and how ...
Reimagining Customer Journey20220408065903
April 8, 2022
Most customer focused organizations are keen to plot the Customer Journey Map so that they can efficiently deploy their...
Future of TV20130615074901
June 15, 2013
Television has ruled the advertising and marketing world for decades. Emotions run high every time people talk about Fu...
Small Data Big Data20130531053621
May 31, 2013
Big data is big in almost every possible sphere of business and marketing. Conferences are loaded with sessions on big ...
The Art of Asking20130530135202
May 30, 2013
Great speech by Amanda Palmer. Brands can learn so many things from it....
Go back to basics or continue to be irrelevant20130112080005
January 12, 2013
Content suddenly has become flavor of the year and content marketing on social platforms is widely discussed. The entir...