Future of TV

Future of TV

Television has ruled the advertising and marketing world for decades. Emotions run high every time people talk about Future of TV. Digital Natives believe that the TV is dead or going to die very soon. Analogue Missionaries argue vehemently against it and proudly preach that Digital is a new kid on the block but TV will always be dominant. Interestingly, Digital Immigrants are caught in between and undecided on the future as well as which group they would support. I’m Digital Native and have been part of this debate for many years.  I have been researching this topic for years and have spoken to many experts to get objective views … Continue reading »