Discovering Knowledge & Sharing Insights
We believe in both building knowledge & sharing knowledge. We strive to gain knowledge through research, thinking, collaboration and learning. We share knowledge through opinion pieces, papers, cases and workshops. Digital will never get its rightful importance (time and money) unless the Marketers themselves understand it better and master it. Therefore we think sharing knowledge with fellow professionals is key to faster adoption of digital in marketing and business. Our focus is to help organizations build internal capabilities so that they can extract maximum value from their digital initiatives.